The Early Years
It began in 2016. With our backgrounds in art and music ranging from industrial to goth to heavy metal, we expressed our unconventional sense of style by wearing punk, goth and alternative fashions. With alternative fashions being so varied, yet specific, there were few places in Austin carried exactly the looks we loved that we could get at our favorite shops in New York, Los Angeles, Chicago and online. Shopping online and out-of-state was such a drag. And so, the original Bloody Rose Boutique was born, providing a unique shopping experience on wheels.
To make our dream a reality, we painstakingly transformed a 1995 GMC delivery van into a cozy 85-square-foot mobile boutique. For the first time, Austin shoppers could find an unexpected mashup of Melrose, St. Marks and Camden Town, infused with a dash of European styling, in one location.
With limited space, we carefully curated a quality collection of offbeat local, domestic, and imported designs in a setting unlike anywhere else in Austin. Bloody Rose Boutique quickly became a cult classic. People enjoyed being able to touch, try on, and leave immediately with their favorite European brands without the hassles of international shipments getting caught up in customs, or having to make international exchanges. Loyal customers followed us to festivals, block parties and special events, while new shoppers found hidden treasures within the van’s walls.
In 2017, we took Bloody Rose Boutique to the next level by launching our official website. Now customers from across the country could browse a much broader selection of everything from hoodies to purses to pillows—all in the comfort of their homes or from their smart phones.
Now & Into the Future
Our vision of a storefront became a reality in 2018 when we opened our North Loop location. We’re excited to share this turning point and urge you to stop by for the edgiest looks from brands like Killstar, Akumu Ink, Queen of Darkness, ReStyle, Sourpuss, Banned Apparel, Strange Cvlt, Too Fast, Blackcraft Cult, Punk Rave and more. Each year Bloody Rose Boutique continues to stock your favorite styles from the brands you love while searching for great new and unique products from Austin, TX and all over the world.
We’d like to thank our loyal customers who’ve helped make Bloody Rose Boutique what it is today. Thanks for stopping by!
- Nikke & Sebastian